Torku Banada
Anamorphic Animation Project
Collabs: Ömer Üstünal, İZ Medya, Torku
Torku Banada is a beloved spread that merges the rich taste of roasted hazelnuts with premium cocoa to create a deliciously smooth, high-quality treat. The brand focuses on natural ingredients, wholesome flavor, and reliable excellence, offering a delightful staple that brings a touch of joy and sweetness to breakfast tables and snack times across the country.
To highlight the brand's commitment to precision and irresistible taste, we embarked on a unique 3D narrative journey. We brought a high-tech, automated pantry to life through a dynamic anamorphic display, where an agile robotic arm seamlessly selects and serves the iconic Banada jar directly to the audience. Produced right here in Istanbul by Animorfo Stüdyo—the animation firm my spouse and I founded—this project blends complex mechanical animation with hyperrealistic CGI. The sequence playfully breaks the fourth wall, making the jar reach out of the billboard to deliver its signature comforting message: "İyi gelir Banada!"
